Welcome to My Blog

Beyond the Buzzwords

Real talk about building businesses when your brain works differently.

I write about the stuff other business blogs won't touch: why most networking advice is torture, how to market without feeling gross, and what actually works when you're autistic, have ADHD, or just think systematically about everything.

No fluff. No fake motivation. Just honest insights about entrepreneurship for people who do things differently.

Why Group Coaching Can Feel Like a Glitchy Zoom Call (When You’re Neurodivergent)

Struggling to keep up in group coaching calls as a neurodivergent entrepreneur? This post explains how auditory processing delays can make group sessions overwhelming — and what simple accommodations can create safer, more accessible coaching spaces.

Why Group Coaching Can Feel Like a Glitchy Zoom Call (When You’re Neurodivergent)

From Invisible to Unmissable: Create a Positioning Statement That Resonates

Ever feel like you're putting out great content but no one seems to notice? You're not alone. Many entrepreneurs find themselves lost in a crowded market, unsure how to stand out.

From Invisible to Unmissable: Create a Positioning Statement That Resonates

Do You Need a Business Plan or a Business Designer?

Both options have their own unique benefits, and choosing the right one can make a big difference in your success. Let’s talk through this together so you can make the best choice for your situation.

Do You Need a Business Plan or a Business Designer?

This is a safe space. We support people being awesome people, no matter their race, creed, gender, sex, country, religion, or choice in TV shows. The only people that aren't welcome here are the people that don't agree with that.

2025 Christina Hooper, Business Design Consultant, dba Sparkitive, LLC - All Rights Reserved

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