Welcome to My Blog

Beyond the Buzzwords

Real talk about building businesses when your brain works differently.

I write about the stuff other business blogs won't touch: why most networking advice is torture, how to market without feeling gross, and what actually works when you're autistic, have ADHD, or just think systematically about everything.

No fluff. No fake motivation. Just honest insights about entrepreneurship for people who do things differently.

"Just Pick a Niche" Is Terrible Advice for Most Entrepreneurs

Stop forcing yourself into demographic boxes. Learn why "just pick a niche" fails most entrepreneurs and discover P.A.M. — a transformation-based framework that actually helps you design your business around real client journeys.

"Just Pick a Niche" Is Terrible Advice for Most Entrepreneurs

When Business Stress Bleeds Into Everything: How to Protect Your Relationships While Building Your Dream

Discover why business stress follows you everywhere and damages relationships — plus 4 frameworks to protect what matters most while building your dream. Learn the difference between balance and harmony.

When Business Stress Bleeds Into Everything: How to Protect Your Relationships While Building Your Dream

Business Terms You Should Know — But Were Afraid to Ask About

Learn 20+ essential business terms every entrepreneur needs to know — from ROI and MRR to vanity vs. actionable metrics. Plain English definitions, relatable examples, and which metrics actually matter for your business stage. No MBA required.

Business Terms You Should Know — But Were Afraid to Ask About

Time Blocking Isn't Broken — But It Might Not Be Built for Your Brain

Time blocking works brilliantly for some entrepreneurs but fails for others — and it's not about discipline. Learn why rigid scheduling might not fit your brain, get a decision framework, and discover alternatives like theme blocking and energy-based scheduling.

Time Blocking Isn't Broken — But It Might Not Be Built for Your Brain

This is a safe space. We support people being awesome people, no matter their race, creed, gender, sex, country, religion, or choice in TV shows. The only people that aren't welcome here are the people that don't agree with that.

2025 Christina Hooper, Business Design Consultant, dba Sparkitive, LLC - All Rights Reserved

Legal & Disclaimers

4685 Happy Valley Rd, Unit #349, Flintstone, GA 30725